Research on the Enhancement of Public Opinion Guidance in News Communication in the Social Media Era

Authors

  • KaiXiang Yang Department of Mass communication, Faculty of Social Science Arts and Humanities; Lincoln University College Malaysia
  • Manual Selvaraj Bexci Department of Mass communication, Faculty of Social Science Arts and Humanities; Lincoln University College Malaysia

Keywords:

Social media, News dissemination, Public opinion guidance

Abstract

With the advent of the social media era, the speed and breadth of information dissemination have significantly increased. Although it has brought users a more customized news experience, it has also increased the risk of false information and negative public opinion spreading. In this context, it is particularly important to ensure and promote the healthy development of public opinion guidance.

References

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Zhang Hang Strategies for Enhancing the News Communication Capability of Mainstream Media [J]. Journalist Observation, 2024, (09):134-136.

Lu Shihui A Brief Discussion on Innovative Ideas for Enhancing the Guidance of Public Opinion in Current Political News Reporting in the New Media Era [J]. Journalist Observation, 2023, (29):118-120.

Huang Wensen From pan connectivity to tribalization: the formation and evolution of consensus in news circulation [J]. China Press, 2024, (24):16-22.

Li Gen News Communication and Public Opinion Guidance in the Context of New Media [J]. China City Newspaper, 2024, (12):127-128. DOI:10.16763/j.cnki.1007-4643.2024.12.040.

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Published

2025-02-11

How to Cite

Yang, K., & Bexci, M. S. (2025). Research on the Enhancement of Public Opinion Guidance in News Communication in the Social Media Era. Journal of Theory and Practice in Humanities and Social Sciences, 2(1), 35–39. Retrieved from https://woodyinternational.com/index.php/jtphss/article/view/152

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Articles